Exploring post-editing and why it gives the most bang for your buck
To understand post-editing, you first need to understand machine translation (MT). MT delivers fast, high-volume translations, but it often lacks accuracy and nuance. That’s where post-editing comes in. What is post-editing? During…
Translating your WordPress website with WPML
Localisation is key to expanding your website’s reach and engaging with global audiences. WordPress, being the world’s most popular content management system, offers numerous plugins to make website localisation efficient and…
5 tips for successful French-German communication in Switzerland
Although Switzerland takes pride in its four national languages, they can hinder your business if you are unfamiliar with the language and the codes on the other side of the Röstigraben, the famous divide between French- and…
How to create subtitles easily and edit them correctly
Which parameters need to be observed when creating subtitles, and how can you check them? Subtitles can have different purposes, depending on their target audience. Subtitles are also important for search engine optimisation, can help…
The importance of an expert annual report translation
Annual reports are more than numbers and legal disclosures ─ they’re an organisation’s calling card, presenting its achievements, future vision, and financial health. An accurately translated annual report is essential for any…
Translating humour ─ a comedian’s nightmare
Humour is one of the most cherished elements of human interaction. However, when it comes to translating humour, even the most skilled linguists can find themselves facing a monumental challenge. Unlike technical translation, which mostly…
Why writing good subtitles is no walk in the park
Subtitles have virtually become a part of everyday life. They guide us through informative or entertaining videos and reels on various social media platforms. Anyone with the right app can write subtitles, which raises the question of why…
The impact of GenAI – an interview with Anastassia Shaitarova
In the era of generative AI (GenAI), language technology has reshaped communication, learning, and content creation. As GenAI models evolve, their influence on natural language ─ the natural, human-constructed form of communication,…
Why your website’s SEO translation might be failing (and how to fix it)
Translating a website for SEO is far more complex than simply converting text from one language to another. It requires a deep understanding of local search behaviours, cultural nuances, and how search engines rank websites across various…
Politics: why you should work with Swiss translators
Political and institutional translation plays a major role in communication for states and institutions, both national and international. Without it, a multilingual country like Switzerland could not function. The semi-direct democratic…
Integrate glossaries into your machine translations for maximum accuracy
Integrating a glossary into your machine translation process is essential for maintaining consistency and accuracy. Whether during training of a machine translation (MT) model, in real-time translation with an online translator, or during…
8 reasons why you need a human editor for AI-generated content
As technology evolves, so do language services. Beyond translation and proofreading, these services also include localising content for cultural relevance and editing text generated by large language models (LLMs) or AI. With the rise of…
Mastering terminology management: how a well-crafted glossary can transform your business
Whether you’re dealing with human or machine translation or writing the original content, a well-constructed glossary guarantees that your brand’s voice remains clear and consistent, reducing the risk of costly miscommunication. This…
Translating your website can pay off – if you do it right
Since globalisation, having a website in multiple languages has been an advantage. Opting for automatic translation is tempting, but asking a professional to translate your website is far better. Here’s why! What does website translation…
7 reasons why you’ll benefit from
a B2B translation agency
Corporate Communication
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Localisation
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Translation
Work at SwissGlobal
Effective communication is crucial in business, especially for international companies. However, maintaining consistency and accuracy in corporate translations can be challenging, which is why outsourcing all your translation needs to a…














